Geomarketing
Every business in the marketplace today needs to understand, define, analyse and model data in order to analyse and segment their market, to prospect, analyse and target customers, to analyse and define sales territories or to select a … [Read More...]
Mosaic Romania
Geo Strategies, in partnership with Experian have announced the development of their latest country-specific consumer classification with the launch of Mosaic Romania for consumer segmentation. Mosaic Romania is a completely new … [Read More...]
Address Cleansing
Modern business activities increasingly depend on reliable and accurate address data. This is particularly true for CRM and data warehousing applications where unclear structures and different formats reduce the value of … [Read More...]
Partners
While Geo Strategies has always been a wholly-owned, independent company, we have worked closely with key international partners. Our partnership arrangements have evolved over the years in line with the dynamics … [Read More...]
About
History The Geo Strategies Group was set up by two people – Daniela Florea, a geographer from Sibiu in Transylvania, and Bill Metcalf, an international management … [Read More...]